by Nick Brown | Jul 19, 2021 | Uncategorized
For the last six years, I have worked with some amazing people and credit unions to help them improve their sales and service cultures. One of the greatest challenges we face in this process are the misconceptions and limiting believes credit union employees have...
by Nick Brown | Apr 21, 2021 | Sales Goals, Sales Mindset, Sales Training
A few years ago, I had the opportunity to spend an entire day shadowing team members in a client’s branch network. I do quite a bit of shadowing of team members who have been through my training, but this was a special situation. I was invited to shadow these team...
by Nick Brown | Mar 16, 2021 | Sales Goals, Sales Training
Many years ago, I remember sitting in a meeting led by our team’s Senior Vice President where he was discussing his vision for our outbound sales department and the strategy that would help us reach this vision. As I listened to his presentation, I couldn’t help but...
by Nick Brown | Jan 11, 2021 | Sales Mindset, Sales Training
4 Ways Credit Union’s Can Step Up and Capture The Opportunity One of our family’s all-time favorite movies is The Sound of Music. We make it a point every spring, preferably on a cold and rainy day, to curl up and watch the movie together. It’s no wonder that my...
by Nick Brown | Oct 9, 2020 | Sales Mindset
Recently we published the first ten myths of this “Twenty Credit Union Sales Myths Debunked” series. I received some great reviews of the article along with a few questions. One of those questions was this: “Nick, we have employees who have definitely bought intomany...
by Nick Brown | May 25, 2020 | Sales Mindset, Sales Objections
As I travel the country to provide training to salespeople and their leaders, I encounter many myths about selling. While some are quite funny and easily cleared up, most of these myths are deeply ingrained in the cultures of the various credit unions and the minds of...
by Nick Brown | Mar 27, 2020 | Loan Recapture Sales, Sales Goals, Sales Training
If you have read any of the articles we have had published over the last three years, and I hope you have, you know that I am a sales champion for the credit union industry. My goal is to provide competent, credit union-specific sales training in an effort to help...
by Nick Brown | Mar 17, 2020 | Sales Goals, Sales Mindset, Sales Training
****As Seen in CU Business Magazine in February 2020**** A few years ago, my extended family, which included my wife, my three kids, my parents, my sister, and her family, took a vacation to a major theme park across the country. In order to make the most of our time...
by Nick Brown | Feb 13, 2020 | Sales Mindset, Sales Training
****As seen in CU Business Magazine in January 2020.***** What are credit unions known for? This is a great question to ask yourself and others whether you are a credit union leader, an employee, or an advocate. What answers will you get? Will they be positive or...
by Nick Brown | Dec 27, 2019 | Sales Objections, Sales Training
****As seen in Credit Union Business Magazine in August 2019**** Do you remember the movie, The Abyss? This James Cameron thriller takes place in one of the deepest parts of the ocean, on the edge of an Abyss, a sheer drop-off that goes down for miles. I remember...
